The Rise and Fall of Consumer Confidence in the American Food Industry - California Studies in Food Culture Vol.68 | Historical Analysis of US Food Trends | Perfect for Academics, Food Historians & Policy Researchers
$19.23
$25.65
Safe 25%
The Rise and Fall of Consumer Confidence in the American Food Industry - California Studies in Food Culture Vol.68 | Historical Analysis of US Food Trends | Perfect for Academics, Food Historians & Policy Researchers
The Rise and Fall of Consumer Confidence in the American Food Industry - California Studies in Food Culture Vol.68 | Historical Analysis of US Food Trends | Perfect for Academics, Food Historians & Policy Researchers
The Rise and Fall of Consumer Confidence in the American Food Industry - California Studies in Food Culture Vol.68 | Historical Analysis of US Food Trends | Perfect for Academics, Food Historians & Policy Researchers
$19.23
$25.65
25% Off
Quantity:
Delivery & Return: Free shipping on all orders over $50
Estimated Delivery: 10-15 days international
15 people viewing this product right now!
SKU: 61398079
Guranteed safe checkout
amex
paypal
discover
mastercard
visa
apple pay
shop
Description
2019 James Beard Foundation Book Award winner: Reference, History, and Scholarship A century and a half ago, when the food industry was first taking root, few consumers trusted packaged foods. Americans had just begun to shift away from eating foods that they grew themselves or purchased from neighbors. With the advent of canning, consumers were introduced to foods produced by unknown hands and packed in corrodible metal that seemed to defy the laws of nature by resisting decay.   Since that unpromising beginning, the American food supply has undergone a revolution, moving away from a system based on fresh, locally grown goods to one dominated by packaged foods. How did this come to be? How did we learn to trust that food preserved within an opaque can was safe and desirable to eat? Anna Zeide reveals the answers through the story of the canning industry, taking us on a journey to understand how food industry leaders leveraged the powers of science, marketing, and politics to win over a reluctant public, even as consumers resisted at every turn.
More
Shipping & Returns

For all orders exceeding a value of 100USD shipping is offered for free.

Returns will be accepted for up to 10 days of Customer’s receipt or tracking number on unworn items. You, as a Customer, are obliged to inform us via email before you return the item.

Otherwise, standard shipping charges apply. Check out our delivery Terms & Conditions for more details.

Reviews
*****
Verified Buyer
5
A tour de force coverage of almost 200 years of commercial food and its origins and impact, this wonderful book tells all. It makes us think while we chew. Highly recommended

You May Also Like

We use cookies to enhance your browsing experience, serve personalized ads or content, and analyze our traffic. By clicking "Allow cookies", you consent to our use of cookies. More Information see our Privacy Policy.
Top